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Articles About Business Cards

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Webmasters, ezine publishers; these articles are free to use on your website or in your ezine as long as the following simple rules are followed.

  1. I retain all copyrights and credit for writing these articles and you may NOT claim, assume or infer any copyright, authorship, or other rights to the content in any way. 
      
  2. You MUST include my resource box at the end of the article in its entirely; hyperlinks must be "live."
      
  3. Any article you publish must be published in its entirety. You may not publish the articles in pieces or in sections or as part of an e-book without expressed written permission of the author(s).
      

Here are the links; click on the title to read the entire article. 

Please ... if you see an article of mine that you believe someone else would enjoy, send them a copy (or tell them where to get it!)

  • NEW!  How to Choose an Online Business Card Printer
    It's gotten way too confusing to order business cards online. How do you choose a business card printer when there seem to be millions of them competing for your business?
     
  • NEW!  Get Real About Business Card Design
    Ever picked up a copy of one of those "Best of Business Card Design" books? The ones filled with glossy photos of business cards made of "special materials" using "innovative printing techniques"? While I admit it can be fun - and occasionally instructive - to peruse these award-winning business card designs, I think these books often confuse more business owners than they help.
     
  • 3 Free Ways to Add Value to Your Business Card
    Are you saddled with a "ho-hum" business card, one that's about as exciting as watching paint dry?  Never fear. You can give ordinary cards a little "pizzazz" without spending a cent.

  • Can You Afford Your Business Card?
    Have you taken a long, objective look at your business cards lately?

  • Holiday Networking, Santa-Style
    It's that special time of year again. Odds are that very soon you'll be mingling with people you barely know (or know all-too-well) at some sort of holiday get-together. Whether you' re attending out of courtesy, tradition, or business desperation (it's been a tough year for many) doesn't matter. What DOES matter is that you understand how holiday networking differs from the networking you'll be doing in January.

  • Prospecting with Business Cards
    Success in business often depends heavily on a steady stream of new contacts. Business cards are affordable, portable and readily accepted worldwide. If you're using your cards merely as a convenient way to leave your name and contact information with a prospect (or if you're not using them at all) you're wasting what is arguably the most versatile weapon in your marketing arsenal.

  • Do Online Marketers Need Business Cards?
    You’ve probably heard this before.  In fact, you may very well have SAID this before: “Oh, I don’t need business cards.  I do most of my business online.”  

  • Your Humble Business Card Can Attract Big Bucks!
    Business cards are among the most portable, versatile, and readily accepted weapons in your marketing arsenal.  (They’re surprisingly affordable, too, if you consult a reputable, experienced printer who can help you design attractive cards on a limited budget.)  Are you wasting this powerful and attention-getting publicity tool?

  • Business Card Basics
    Are you wasting your most versatile marketing tool? Whether you conduct business on-line or off, there’s probably not another weapon in your marketing arsenal that’s as affordable, as portable, as versatile, and as readily accepted worldwide as the humble business card.

  • The Other Seven Square Inches
    There's just one little flaw with business cards. They're SMALL!  Traditional cards are 2" by 3.5", or a mere seven square inches.  That's not much room to present your company mission or philosophy; your products and their benefits; your experience and credentials; your professionalism and work ethic and your sterling reputation.

  • How to Use Business Cards to Land Your Dream Job
    Most people wait until they're hired to order business cards.  But as you've probably figured out already, doing what MOST people do is NOT the way to get hired. (Especially if your strengths are in less measurable or verifiable areas such as persistence or interpersonal skills.) Yes, there are procedures and applications and rules of protocol, but don't kid yourself.

  • The Marketing Weapon In Your Wallet
    Are you wasting your most powerful marketing weapon? Forget the classifieds, the billboards, the radio ads and even the banner exchanges. For sheer affordability (under a penny each at APlusPrintSolutions.com) and versatility, you can't beat the humble business card.

  • How to Schmooze When You're Scared Silly
    According to surveys, the number one fear of Americans is meeting strangers. What's the best way to stay cool, calm and collected long enough to actually impress someone at your next business mixer?

  • Time to Give Business Cards a Makeover
    Business cards are the most popular marketing tool of small business, yet their very familiarity means they’re often overlooked or under-utilized when advertising strategies are implemented.  “Build Your Business with Business Cards Week,” celebrated mid-October annually, is a prime opportunity to update old or ineffective cards.
     
  • Right-Now Results from your Business Card
    Okay, so your business card is a dud.
    Maybe it’s an “el-cheapo” business card you got at the local quick printer back when you were just starting out.  Maybe it’s one of a zillion other cards just like it, courtesy of an unimaginative employer. 

    And maybe you really TRIED when you designed your card, but it just isn’t getting the “Wow, let me give you my money!” reaction you’d hoped for.

    Not to worry… there’s still hope.  You CAN add pizzazz and appeal to your business card, and you can do it today… maybe even for free.


More Marketing-Related Articles

  • Credibility Counts
    If prospective customers don't believe you, you might as well start your "Going Out of Business Sale" right now.

  • En-ABLE Your Advertising
    So you’ve got a dynamic product. You’ve determined that there’s a definite need (or want) for it. And you know what you want to say in your advertising copy.
     
  • The Magic Number Three
    Maybe there's some truth to that old saying, "The third time's the charm!" The number three certainly crops up often in marketing articles. Here's why.